Riyadh Season has kicked off the countdown to Riyadh Season 2025 with the release of star studded “Try Not To Enjoy It” promo film featuring MrBeast, KSI, and iShowSpeed.
Unveiled by GEA Chairman Turki Alalshikh, the film highlights the exciting Riyadh Season’s upcoming 6 month attractions.
The film also hinted at the new MrBeast Land and aims to attract Gen Z audiences for the biggest Riyadh Season yet.
Unveiling “Try Not To Enjoy It” Film
The promotional film, “Try Not To Enjoy It,” unveiled by Turki Alalshikh, the Chairman of the General Entertainment Authority (GEA), serves as a powerful introduction to the upcoming season. It encapsulates the essence of Riyadh Season, which aims to blend local culture with global entertainment.
The film is designed to resonate with a younger audience, particularly Gen Z, by featuring popular influencers who are relatable and engaging.
A Cinematic Film
Directed by the talented Gibson Hazard, known for his work with major brands like Nike and Call of Duty, the film is a visual treat. It runs for approximately three and a half minutes, packed with thrilling moments that showcase the various attractions of Riyadh Season.
The production quality is top-notch, reflecting the commitment to delivering an unforgettable experience.
The Star Studded Cast
The film features a lineup of renowned personalities, each bringing their unique flair to the project. KSI, a multifaceted entertainer known for his music, boxing, and YouTube presence, is a perfect fit for this energetic campaign.
His ability to connect with fans and create engaging content makes him an ideal ambassador for Riyadh Season.
iShowSpeed
Joining KSI is iShowSpeed, a dynamic content creator whose high-energy streams and infectious personality have garnered him a massive following. His participation in the film adds a youthful and vibrant touch, appealing to a demographic that craves excitement and spontaneity.
Together, KSI and iShowSpeed create a captivating dynamic that keeps viewers engaged.
MrBeast’s Surprise Cameo
The inclusion of MrBeast, a global phenomenon known for his extravagant challenges and philanthropic endeavors, elevates the film’s appeal. His surprise appearance hints at the upcoming MrBeast Theme park, which promises to offer immersive experiences inspired by his content.
This connection not only enhances the film’s entertainment value but also builds anticipation for future attractions.
The Challenge: “Try Not to Enjoy It”
At the heart of the film is the “Try Not to Enjoy It” challenge, where KSI and iShowSpeed face off in a series of scenarios designed to elicit laughter and excitement.
The Try Not to React Challenge at Riyadh Season 2025 keeps things simple yet entertaining. No laughing, no smiling, and no screaming, that’s the rule. Players score points only when their opponent reacts first. The setup makes every moment of tension and anticipation even more fun to watch and play.
Five Rounds of The Challenge
The challenge unfolds across iconic Riyadh Season locations, including Boulevard World and the Joy Awards, adding an element of competition to the festivities.
- Boulevard World kicks off the challenge with a thrilling “try not to scream” start as the duo dives into top attractions and towering landmarks. The camera sweeps the scene, and the upbeat soundtrack sets the tone.
- At the Boxing Ring, tension peaks with a “try not to flinch” face-off. Bright lights flood the ring, seconds stretch endlessly, and staying composed becomes the ultimate goal.
- Boulevard City brings the “try not to break” round amid the festival’s busiest hub. The score tightens, and the pressure builds as crowds gather to watch the reactions unfold.
- The MrBeast Zone adds a playful “try not to fumble” twist, packed with game-style challenges and clever traps. A glimpse of a Ronaldo jersey sparks a reaction, and the score changes again.
- The Joy Awards stage hosts the “try not to celebrate” finale, set against a backdrop of glamour and red carpet flair. Every expression counts as the last points decide who takes the win.
The Countdown to Riyadh Season 2025
With the release of the “Try Not to Enjoy It” film, the countdown to Riyadh Season 2025 has officially begun. The season promises to be a six-month celebration filled with diverse attractions, entertainment options, and unforgettable experiences.
In the coming weeks, more details about the attractions, events, and ticket sales will be unveiled. Fans are encouraged to stay tuned to official channels for the latest updates and announcements.
Key Highlights to Anticipate
- Diverse Entertainment: From concerts to comedy shows, Riyadh Season will feature a wide range of performances catering to various tastes.
- Cultural Experiences: Visitors can immerse themselves in Saudi culture through art exhibitions, food festivals, and traditional performances.
- Interactive Zones: New zones, including the highly anticipated MrBeast Park, will offer interactive challenges and activities for all ages.
A Global Destination
Riyadh Season aims to position itself as a premier global entertainment destination, attracting visitors from around the world. The promotional film serves as an invitation for everyone to experience the magic of Riyadh, making it a must-visit event on the international calendar.
While Riyadh Season seeks to attract global visitors, it also places a strong emphasis on engaging the local Saudi community. The festival is designed to be a celebration of Saudi culture, showcasing local talent and providing opportunities for residents to participate in the festivities.
Connecting with Gen Z
By incorporating MrBeast into the promotional film, Riyadh Season effectively taps into the interests of Gen Z audiences. This generation values authenticity and engagement, making the collaboration with popular influencers a strategic move to enhance the festival’s appeal.
Biggest Yet Riyadh Season Awaits
The “Try Not to Enjoy It” promotional film marks the beginning of an exciting journey toward Riyadh Season 2025. With its star-studded cast, engaging challenges, and a focus on community involvement, the festival promises to be an unforgettable experience for all.
As the countdown continues, anticipation builds for what lies ahead, making it a must-attend event for anyone seeking adventure, entertainment, and cultural enrichment.
More Riyadh Season Ventures
Opening MrBeast Park
MrBeast, the most subscribed YouTuber in the world has signed a deal with Riyadh Season to bring MrBeast Park and exclusive content to Riyadh Season 2025.
The park is due to feature immersive zones, interactive challenges, daring stunts, and launch MrBeast’s snack brand Feastables in Saudi Arabia.
MrBeast is also set to appear at the Riyadh Season’s opening ceremony to offer fans an unforgettable adventure this November.
La Liga Sponsor
Riyadh Season has signed a 3 season partnership with the top Spanish Football League, La Liga, to become its official sponsor.
The partnership, signed by the General Entertainment Authority, Chief Engineer Faisal Bafarat and La Liga President Javier Tebas, will include joint promotional activities, and events for fans.
This agreement aims to enhance Riyadh Season’s appeal to football fans and promote Saudi Arabia’s growing sports and entertainment sector.
World Snooker Championship’s Official Partner
The General Entertainment Authority’s Chairman, Turki Alalshikh, has announced that Riyadh Season is partnering with the World Snooker Tour to become the official partner of the World Snooker Championship.
The partnership will also include a three-year ambassadorial deal with Ronnie O’Sullivan, who will establish a Snooker Academy in Saudi Arabia to nurture talent in the country.
The main objective of this collaboration is to advance the sport of Snooker in Saudi Arabia and the Middle East, by the goals of Saudi Arabia’s Vision 2030 to host major sporting events.
Keep Reading: MrBeast Signs with Riyadh Season to Open MrBeast Park for Riyadh Season 2025
