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Home » Companies » Saudi Entertainment Ventures SEVEN Unveils a New SAR 1.3 Billion Entertainment Destination in Al Madinah
Saudi Entertainment Ventures SEVEN Unveils a New SAR 1.3 Billion Entertainment Destination in Al Madinah

Saudi Entertainment Ventures Seven announces a 1.3 Billion Riyal Entertainment Destination in Al Madinah, A paradigm of fun, adventure, and world-class attractions to enrich lives in the holy city.

In a significant move, Saudi Entertainment Ventures “SEVEN,” a fully-owned subsidiary of the Public Investment Fund (PIF), revealed its ambitious plans to establish a novel entertainment destination in the sacred city of Al Madinah.

Abdullah AlDawood, Chairman of SEVEN, expressed, “Our entertainment destination in Al Madinah is poised to revolutionize the region’s entertainment scene, offering fresh and thrilling experiences to the Al Madinah community. It aligns with SEVEN’s commitment to elevating the quality of life for millions of Saudis.”

Strategic Location and Design

Image Credit SEVEN Saudi Entertainment Ventures

SEVEN’s entertainment destination in Al Madinah is conveniently located adjacent to King Fahad Central Park. The development spans over 100,000 square meters, with a built-up area exceeding 84,000 square meters. 

The park’s picturesque trails seamlessly integrate with the destination’s planned open paths and gardens. This harmonious blend allows visitors to explore an entertainment haven with many high-quality options to enrich the region’s communities.

At SEVEN, visitors can explore an entertainment haven thoughtfully designed to enrich the region’s communities. With many high-quality options, this destination promises an immersive experience for all. Indulge in the perfect synergy of natural beauty and entertainment excitement in Al Madinah.

Immersive Family Experiences

Image Credit SEVEN Saudi Entertainment Ventures

Families searching for immersive, fun-filled experiences will be spoilt for choice at this world-class destination. A comprehensive 4,000-square-meter family entertainment center promises an array of exciting rides.

For adrenaline entertainers, an e-karting track stretches over 330 meters across two levels, guaranteeing exhilarating moments for children and adults.

Adventure and Creativity Centers

Image Credit SEVEN Saudi Entertainment Ventures

The destination also features a Discovery Adventures center, where explorers can embark on an immersive journey filled with trekking experiences, treehouse trails, and jungle-themed challenges. Educational missions add a learning dimension to the thrilling adventures.

A Play-Doh entertainment center is another highlight to stimulate children’s creativity and imagination. This center offers three distinct sensorial zones, each fostering a unique aspect of creative exploration.

Signature Attractions and Wellness Centre

Image Credit SEVEN Saudi Entertainment Ventures

The entertainment destination will bring SEVEN’s renowned attractions to the Almadinah region. These include a state-of-the-art cinema with IMAX, VIP screens, and a futuristic ten-lane bowling alley. 

Visitors can unwind at a wellness center, where relaxation and rejuvenation take center stage. Additionally, various international and local retail and food and beverage outlets cater to every visitor’s preferences and tastes.

Expansive Investments and Future Projects

Image Credit SEVEN Saudi Entertainment Ventures

SEVEN has earmarked over SAR 50 billion in investment to construct 21 distinct entertainment destinations. These ventures aim to provide unparalleled, innovative entertainment experiences fostered through global partnerships within the sector.

 The upcoming projects are spread across 14 cities within the Kingdom, including Riyadh, Kharj, Makkah, Jeddah, Taif, Dammam, Khobar, Al Ahsa, Almadinah, Yanbu, Abha, Jizan, Buraidah, and Tabuk.

Saudi Entertainment Ventures, a PIF subsidiary, is tasked with investing in, developing, and operating entertainment destinations. The objective is to create a sustainable entertainment sector that meets everyone’s needs in Saudi Arabia, in line with the highest international standards.

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