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Home » Companies » Rua Al Madinah Signs Contracts Worth $79.9 Million to Elevate Madinah as World Class Tourist Destination
Rua Al Madinah Signs Contracts Worth $79.9 Million to Elevate Madinah as World Class Tourist Destination

The Rua Al Madinah Holding company signed $79.9 million in contracts at the 2nd edition of the PIF Private Sector Forum held in Riyadh

The contracts aim to elevate Madinah as a world-class religious tourist destination. The contracts include design services for 12 hotel brands, which was won by the US firm Jacobs Solutions.

Over 25% of the infrastructure work has already been completed at The PIF-owned Rua Al Madinah Giga project. 

On completion, the new development aims to offer 47,000 hotel rooms across 1.5 million square meters in The Blessed City of Madinah, of which 63% are due to be open and green spaces.

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Massive Investment in the Hospitality Sector

Image Credit Rua Al Madinah

The contracts signed by Rua Al Madinah Holding represent a significant investment in the hospitality sector. The company is allocating over $79 million towards developing various projects intending to introduce innovative services that cater to the needs of travelers and tourists. 

The contracts align perfectly with Saudi’s broader economic development goals and are a testament to the company’s commitment to enhancing the hospitality landscape.

The Contracts

 Jacobs Solutions Contract

Image Credit Emirate of Madinah Province Twitter

The first contract concluded with US-based technical professional services firm Jacobs Solutions, which provides design services for 12 hotel brands within the fourth urban settlement of the Rua Al Madinah gigaproject. 

The contract also includes allocating ample space for restaurants and cafes managed by various international operating companies.

KEO International Consultants Contact

Image Credit Rua Al Madinah

The second contract entrusts KEO International Consultants with supervising the implementation of Rua Al Madinah’s fifth urban complex. The objective is to ensure the project meets the highest international standards and specifications. 

Ahmed Al-Juhani, CEO of the company, stated that 25 percent of the infrastructure work for the project has already been completed. Al-Juhani further highlighted the firm’s commitment to engaging pioneers and experts in the real estate field across all sectors to deliver a unique experience for visitors and guests.

Bolstering Economic Growth

Image Credit Rua Al Madinah

The significant contracts secured by Rua Al Madinah Holding are expected to have a ripple effect on the economy, particularly in the realm of tourism enhancement. 

Image Credit Rua Al Madinah

With the development of state-of-the-art hospitality venues, the company aims to attract more visitors, thereby boosting local businesses and generating employment opportunities. This aligns with the broader economic sustainability goals, positioning the hospitality sector as a key pillar of growth.

Elevating Tourist Experience

Image Credit Rua Al Madinah

At the heart of this investment is a focus on elevating the tourist experience. The planned projects are designed to meet the highest comfort standards, ensuring visitors have memorable stays. 

Image Credit Rua Al Madinah

From luxury accommodations to world-class restaurants and entertainment options, these initiatives aim to redefine hospitality standards, marking a benchmark for excellence in the industry.

Investment in Innovative Technologies

Image Credit Rua Al Madinah

Rua Al Madinah Holding’s approach goes beyond traditional hospitality concepts. The company invests in innovative technologies and sustainable practices to ensure that its projects are both cutting-edge and environmentally responsible. 

This commitment to innovation reflects a forward-thinking strategy that aims to set new industry standards while contributing positively to the global community.

Rua Al Madinah Project’s Impact 

Image Credit Rua Al Madinah

The Rua Al Madinah project, launched by Crown Prince Mohammed bin Salman in August 2022, is expected to contribute $37.3 million (SAR140 million) to the Kingdom’s gross domestic product upon completion. 

Image Credit Rua Al Madinah

Spanning 1.5 million square meters, with 63 percent dedicated to open and green spaces, the project will encompass 47,000 hotel rooms.

Image Credit Rua Al Madinah

Moreover, it is expected to create 93,000 direct and indirect job opportunities, allowing recruitment throughout the construction and development phase until 2030.

A Transformative Journey

Image Credit Rua Al Madinah

The contracts signed by Rua Al Madinah Holding mark a significant milestone in the advancement of the hospitality sector. Through this substantial investment, the company aims to introduce a range of projects that will enhance tourists’ experiences. 

As Rua Al Madinah moves forward with its ambitious plans, the hospitality sector is poised for a transformative journey to benefit travelers, the broader economy, and the environment.

More Projects in Madinah

Islamic Civilization Village

Image Credit Rua Al Madinah

The Rua Al Madinah Holding company in Saudi Arabia has recently introduced a new project called the Islamic Civilization Village Project. This initiative aims to enrich the experience of pilgrims in the Holy City of Madinah. 

Spanning over an area of 257,000 square meters, the project will be situated near Al Masjid An Nabawi and will consist of eight distinct zones that will showcase the rich history of Islam from various time periods.

Seven’s Entertainment Destination

Image Credit Rua Al Madinah

Saudi Entertainment Ventures Seven has revealed its plans to build a 1.3 billion Riyal entertainment destination in Al Madinah. This new destination will be a hub of fun, excitement, and top-notch attractions, aiming to enhance the lives of the city’s inhabitants. 

The project will cover an area of over 100,000 square meters, with a built-up area of 84,000 square meters. The park will feature beautiful paths seamlessly blending with the planned open paths and gardens in the destination.

Keep Reading: Rua Al Madinah Unveils Islamic Civilization Village Project To Enhance Pilgrim Experience

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